As luxury packaging enters a new era of innovation, design and global transformation, LUXE PACK evolves with it. LUXE PACK MONACO becomes LUXE PACK WORLD.
“In 2027, LUXE PACK Monaco enters a new chapter and becomes LUXE PACK WORLD. This new identity marks more than a change of name. It reflects the international reach, ambition and evolving role of the leading gathering for the luxury packaging industry. It signals a new dimension of the event, one designed to connect an increasingly global luxury and premium ecosystem, anticipate the transformations shaping the industry, and create even more meaningful opportunities for brands, suppliers, designers and decision-makers,” comments Fabienne Germond, LUXE PACK Shows Director.
Monaco remains the destination. The world is our reach.
As the luxury packaging landscape evolves, excellence is emerging from new geographies, while brands are looking for new ideas, expertise and partners across borders. LUXE PACK WORLD will respond by expanding its international brand recruitment across Europe, Asia, the Americas and emerging luxury hubs, bringing new communities and opportunities to Monaco.
A new standard for the luxury packaging community
LUXE PACK WORLD 2027 will build on the heritage and selective positioning that have made Monaco a unique meeting place for the industry, while strengthening the event around four strategic priorities: Reach, Content, Connection and Experience.
- Reach will extend further internationally, with proactive brand recruitment designed to bring new pools of the luxury and premium brands to Monaco.
- Content will move beyond product sourcing to address the questions shaping the future of packaging. A strengthened program will focus on three key territories, Strategy, Innovation and Design, covering topics ranging from markets, consumer trends, transformation and sustainability to new technologies, traceability, materials, craft and new aesthetics.
- Connection will become even more intentional. Curated matchmaking, targeted one-to-one meetings, and dedicated networking moments will help transform attendance into relevant business opportunities.
- Experience will be elevated throughout the three-day event, with facilitated travel and transfers, dedicated brand and VIP welcomes, curated content journeys, lounges, networking and social moments, and an awards ceremony, all designed to encourage more time, engagement and meaningful interaction.
Quality over quantity
At the heart of LUXE PACK WORLD remains a deliberately selective approach.
With 88% of attendees coming from the luxury and premium ecosystem, the ambition is not simply to attract more visitors, but to bring together the people who matter: qualified decision-makers, experts and brands with genuine projects and business potential.
Audience qualification will therefore be further strengthened, with free entrance reserved exclusively for brands.
Beyond the tradeshow
The evolution to LUXE PACK WORLD will also extend connections beyond the three days in Monaco.
A selective digital platform will nurture the community throughout the year, while curated introductions and targeted meetings will help exhibitors and brands identify relevant opportunities before, and during the event.
For exhibitors, the experience will also be simplified through a dedicated point of contact for their needs, allowing them to focus on what matters most: showcasing their expertise, meeting the right people and developing business.
Monaco remains at the heart of the experience
While the event expands its global reach, Monaco remains fundamental to its identity.
For three days, the luxury packaging ecosystem comes together in one destination to meet, exchange ideas and do business. LUXE PACK WORLD will build on this distinctive environment while creating an even more curated journey for brands, decision-makers and exhibitors.
Same DNA. A new dimension.
LUXE PACK WORLD represents the next chapter of an event that has long brought together excellence in luxury packaging, now with a broader international reach, stronger connections and an elevated experience.
A WORLD AHEAD OF PACKAGING.
Ahead in strategy. Ahead in connections. Ahead in experience. Ahead in excellence.
LUXE PACK WORLD 2027
Grimaldi Forum, Monaco
October 4–6, 2027
