Mondi, a global leader in sustainable packaging and paper, is marking the 10th anniversary of its premium uncoated design paper brand PERGRAPHICA® with a global anniversary campaign titled ‘10 Years in 10 Days’. The time bound campaign brings together a curated programme of content, an anniversary film and a limited Time Capsule Giveaway, celebrating a decade of creative collaboration and design driven print.
Running over ten days in June, the campaign explores the ideas, projects and partnerships that have shaped PERGRAPHICA® since its pan European launch in 2016. Each day focuses on a different aspect of the brand, from paper design and colour exploration to print performance, finishing, sustainability and storytelling, offering designers and printers inspiration for how premium paper continues to shape creative work today.
The anniversary marks a decade of growth for PERGRAPHICA®. What began as a carefully curated range of three white design papers has developed into a full spectrum portfolio across 80 to 400 g/m² comprising four white shades, 30 PERGRAPHICA® Colours and PERGRAPHICA® Infinite Black. Over the past decade, PERGRAPHICA® has been used in numerous internationally recognised design and print projects, reflecting its standing within the creative community. The range is used across creative design, premium publishing and high end packaging, where tactility, shade consistency and reliable print performance are essential.
At the centre of the campaign is an anniversary film, tracing ten years of PERGRAPHICA® through standout projects and collaborations. The film reflects the brand’s focus on the journey from screen to page and the role paper plays in giving ideas presence, durability and meaning. Alongside this, the PERGRAPHICA® Time Capsule Giveaway invites participants to engage with the brand’s creative archive through a series of curated objects drawn from the past decade.
PERGRAPHICA® is produced exclusively at Mondi’s Neusiedler mill in Austria, a site with more than 230 years of papermaking heritage. The portfolio is designed to deliver consistent results across offset and digital printing technologies, supporting designers’ creative intent while offering printers dependable runnability and finishing performance. Sustainability is an integral part of the range, which holds recognised certifications including FSC™, PEFC™ and the EU Ecolabel, reflecting Mondi’s broader commitment to responsible production and circular solutions.
“When we created PERGRAPHICA®, our ambition was to give designers a paper that becomes part of the idea itself, not just the surface it is printed on,” says Stephanie Kienapfel, Head of Marketing and Business Development in Uncoated Fine Paper at Mondi. “Ten years on, ‘10 Years in 10 Days’ is a way to celebrate the community of creatives, printers and partners who have shaped the brand, while reinforcing why premium paper continues to matter in a digital first world.”
As PERGRAPHICA® enters its second decade, the brand remains focused on supporting design led print with materials that combine tactility, print performance and responsible production. The anniversary campaign looks both back and forward, celebrating what has been achieved and inspiring what comes next.
Photo/Mondi
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